• Office Location: Dragon Court, 27-29 Macklin Street, London WC2B 5LX
  • Office Name: Reed.co.uk
  • Salary: £45000 - £50000
  • Job Type: Permanent
  • Role Type: Full-time
  • Job Ref: 456976

Programmatic Manager

Reed.co.uk are looking for a Programmatic Manager to join their expanding team based in Holborn, Central London (work from home 3 days a week).


As we continue to evolve the complexity of our programmatic offering across our entire business, we’re looking for a Programmatic Manager to join our digital marketing team. 

The successful candidate will work under our Performance Marketing Lead to help implement the strategy for programmatic media buying across affiliates and display for B2C campaigns. They’ll use their experience in building, running, and optimising programmatic campaigns to activate set budget allocation to drive highly effective performance across our accounts. 

Key Responsibilities

  • Strategise, plan and implement efficient, highly profitable programmatic campaigns across affiliate and display channels that are optimised towards varying KPI’s by intent/business area
  • Be the driving force in implementing the latest technology to achieve the business’ long-term strategy
  • Deliver our data-driven, performance strategy for the acquisition of B2C (and potentially B2B) audiences
  • Fulfil day-to-day optimisations including running A/B Tests, bid management, daily and monthly budgets and spend reconciliation
  • Supporting asset creation to align with our brand guidelines that drive strong results
  • Identify and implement new opportunities to stay ahead of the competition
  • Work with Marketing Analytics to  manage and optimise multi-million pound budgets across various platforms
  • Work with Marketing Analytics to advise and refine reporting
  • Work across business stakeholders including Product, Engineering and Business Intelligence to implement new technologies that deliver against our strategy
  • Work with vendors and industry teams to implement and optimise campaigns as effectively as possible 
  • Present project updates and measurement to key stakeholders within the business

Skills and Experience

  • A performance-driven and commercially aware approach with experience of implementing and running programmatic campaigns, across a range of industries either agency or client side
  • Experience across affiliate marketing, working with budgets in excess of one million pounds per quarter
  • Demonstrable experience implementing marketing strategies into practical, highly successful campaigns 
  • An ability to differentiate and optimise towards multiple KPIs at different stages of a user’s journey
  • Good communication and project management skills to work collaboratively with platform teams (e.g. industry managers at Google), to enhance campaign performance
  • Strong evidence of an analytical mindset, and both creative and critical thinking 
  • Experience using feeds to run campaigns 
  • Experience running display campaigns (preferred but not essential)
  • Experience working with a recruitment site or job board or similar non-retail, high listing industries, such as the hotel industry (preferred not essential)
  • Advanced Excel skills (preferred not essential)
  • Bachelors/Masters degree in a numerical/science related subject (preferred not essential)

Key Measures and Targets

  • You’ll be targeted against improving performance metrics and gaining efficiencies across all Programmatic campaigns to drive value and change within the marketing team



  • Flexible working as standard (including remote working options and flexible working hours)
  • 25 days annual leave plus bank holidays
  • Flexible holiday scheme (buy, sell and carry over your holiday) 
  • Paid time off to move home 
  • Contributory pension scheme 
  • Enhanced family leave benefits
  • Insurance benefits including life assurance
  • Love Mondays events 
  • Discount scheme including gyms and popular retailers 
  • Range of wellbeing and mental health support avenues
  • Newly refurbished office in an amazing location, with countless bars, restaurants and theatres right on the doorstep
  • These are just some of the great benefits we offer everyone working at Reed.co.uk!


Join Reed and help us achieve our purpose of improving lives through work.

Proud winners of:

  • #1 Recruitment Agency – Glassdoor Best Places To Work 2020
  • Glassdoor Top CEOs 2019
  • The JobCrowd Top Companies for Graduates to Work For 2021
  • The JobCrowd Top Companies for Apprentices to Work For 2021

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Our Values, Your Values; Our Future, Your Future

All job offers are subject to satisfactory references and compliance with vetting requirements applicable to the job role. Reed is an equal opportunities employer.  We aim to ensure that no candidate or employee receives less favourable treatment on the grounds of gender, race, disability, sexual orientation, religion or belief, age, gender identity, marital or civil partnership status, pregnancy or maternity.  We are a MINDFUL EMPLOYER and offer a guaranteed interview scheme for disabled applicants who meet the minimum criteria.

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